About Plastic Soup SurferThe Plastic Soup Surfer fights plastic pollution using a surfboard as a weapon. The campaigns combine plastic pollution awareness with creativity, innovation and constructive calls to action. The current adventure PICK UP 10 is a ‘data-revolution’ that gives us the power to confront policy makers and companies. New innovations in photo recognition make it easy, we make it fun. Picking up litter is now a call for change!